Growth Generalist

ABOUT THE ROLE Join a fast-moving, Berlin-based B2B performance marketing and lead generation agency that helps companies across industries acquire more qualified leads and customers. In this role, you won't just advise — you'll develop growth strategies and execute them yourself, using proprietary in-house tools built specifically to outpace anything available on the open market. You'll work across a wide variety of business models and markets, gaining rare behind-the-scenes access to how diverse companies grow — and directly contributing to their results. WHAT YOU'LL DO - Develop and execute multichannel growth strategies for B2B clients across industries - Run outbound and performance marketing campaigns across channels such as LinkedIn, Google, and email - Build and manage automations using tools like Clay, Make, and OpenAI-powered workflows - Integrate with and optimize client CRM systems (e.g., HubSpot, Salesforce, Pipedrive) - Build reporting infrastructure to track pipeline value, lead quality, and campaign ROI - Use signal-based outreach techniques to generate qualified first meetings for clients - Challenge existing strategies, identify key growth levers, and drive measurable outcomes WHAT WE'RE LOOKING FOR Required: - Bachelor's or Master's degree plus 1–6 years of relevant experience in a fast-moving environment (startup, consulting, or venture capital) - Hands-on experience in multichannel outbound and/or performance marketing - Ability to build automations while also having a genuine feel for sales and communication - Fluency in both German and English (spoken and written) — required - Right to work in Germany — required (no visa sponsorship available) - Direct, honest communicator with high personal standards - Reflective working style — you learn from mistakes and grow from them Nice to Have: - 4–6 years of experience in high-velocity environments such as B2B SaaS, growth agencies, or VC-backed startups - Familiarity with tools like Clay, Make, or similar data enrichment and workflow automation platforms COMPENSATION & BENEFITS - Salary: €65,000 – €80,000 per year - 1:1 mentoring with senior leadership - Hybrid working model - Gym membership - Team events and offsites - Apple hardware setup LOCATION This is a hybrid role based in Berlin, Germany (Berlin Mitte). Regular on-site presence is expected. No visa sponsorship is available — candidates must have the right to work in Germany.